Frank Brown Honda

 
Sales: (806) 686-4983
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Awards
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Claim Awarded to: Honda Fit

Claim: “Highest Ranked Sub-Compact Car in Initial Quality”

Disclaimer: Honda Fit received the lowest number of problems per 100 vehicles among sub-compact cars in the proprietary J.D. Power and Associates 2011 Initial Quality Study

SM. Study based on responses from 73,790 new-vehicle owners, measuring 234 models and measures opinions after 90 days of ownership. Proprietary study results are based on experiences and perceptions of owners surveyed in February-May 2011. Your experiences may vary. Visit jdpower.com.
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Claim Awarded to: Honda Civic

Claim: “Highest Ranked Compact Car in Initial Quality in a Tie”

Disclaimer: Honda Civic received the lowest number of problems per 100 vehicles among compact cars in a tie in the proprietary J.D. Power and Associates 2011 Initial Quality Study

SM. Study based on responses from 73,790 new-vehicle owners, measuring 234 models and measures opinions after 90 days of ownership. Proprietary Study results are based on experiences and perceptions of owners surveyed in February-May 2011. Your experiences may vary. Visit jdpower.com.
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Claim Awarded to: Honda Insight

Claim: “Highest Ranked Compact Car in Initial Quality in a Tie”

Disclaimer: Honda Insight received the lowest number of problems per 100 vehicles among compact cars in a tie in the proprietary J.D. Power and Associates 2011 Initial Quality Study

SM. Study based on responses from 73,790 new-vehicle owners, measuring 234 models and measures opinions after 90 days of ownership. Proprietary study results are based on experiences and perceptions of owners surveyed in February-May 2011. Your experiences may vary. Visit jdpower.com.
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Claim Awarded to: Honda Element

Claim: “Highest Ranked Compact Crossover/SUV in Initial Quality”

Disclaimer: Honda Element received the lowest number of problems per 100 vehicles among compact crossover/SUVs in the proprietary J.D. Power and Associates 2011 Initial Quality Study

SM. Study based on responses from 73,790 new-vehicle owners, measuring 234 models and measures opinions after 90 days of ownership. Proprietary study results are based on experiences and perceptions of owners surveyed in February- May 2011. Your experiences may vary. Visit jdpower.com.

Claim Awarded to: Honda Accord

Claim: “Highest Ranked Midsize Car in Initial Quality”

Disclaimer: Honda Accord received the lowest number of problems per 100 vehicles among midsize cars in the proprietary J.D. Power and Associates 2011 Initial Quality Study

SM. Study based on responses from 73,790 new-vehicle owners, measuring 234 models and measures opinions after 90 days of ownership. Proprietary study results are based on experiences and perceptions of owners surveyed in February-May 2011. Your experiences may vary. Visit jdpower.com.
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Claim Awarded to: Honda Accord Crosstour

Claim: “Highest Ranked Midsize Crossover/SUV in Initial Quality”

Disclaimer: Honda Accord Crosstour received the lowest number of problems per 100 vehicles among midsize crossover/SUVs in the proprietary J.D. Power and Associates 2011 Initial Quality Study

SM. Study based on responses from 73,790 new-vehicle owners, measuring 234 models and measures opinions after 90 days of ownership. Proprietary study results are based on experiences and perceptions of owners surveyed in February- May 2011. Your experiences may vary. Visit jdpower.com.
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Claim Awarded to: Honda Ridgeline

Claim: “Highest Ranked Midsize Pickup in Initial Quality”

Disclaimer: Honda Ridgeline received the lowest number of problems per 100 vehicles among midsize pickups in the proprietary J.D. Power and Associates 2011 Initial Quality StudySM. Study based on responses from 73,790 new-vehicle owners, measuring 234 models and measures opinions after 90 days of ownership. Proprietary study results are based on experiences and perceptions of owners surveyed in February-May 2011. Your experiences may vary. Visit jdpower.com.

Claim Awarded to: Honda Motor Company - Greensburg, IN (HMIN)

Claim: “Platinum Plant Quality Award, Worldwide (tie)”

Disclaimer: Honda Motor Company - Greensburg, IN (HMIN), which produces the Civic, received the platinum plant quality award in a tie in the proprietary J.D. Power and Associates 2011 Initial Quality StudySM

for plants in the world that produce vehicles for the U.S. market. Study based on responses from 73,790 new-vehicle owners, measuring 121 vehicle manufacturing plants and measures opinions after 90 days of ownership. Proprietary study results are based on experiences and perceptions of owners surveyed in February-May 2011. Your experiences may vary. Visit jdpower.com.

Claim Awarded to: Honda Motor Company - Suzuka 1, Mie, Japan (Sss)

Claim: “Silver Plant Quality Award, Asia Pacific (tie)”

Disclaimer: Honda Motor Company - Suzuka 1, Mie, Japan (Sss), which produces the Civic and Insight, received the silver plant quality in a tie for plants in Asia Pacific in the proprietary J.D. Power and Associates 2011 Initial Quality Study responses from 73,790 new-vehicle owners, measuring 121 vehicle manufacturing plants and measures opinions after 90 days of ownership. Proprietary study results are based on experiences and perceptions of owners surveyed in February-May 2011. Your experiences may vary. Visit jdpower.com

Claim Awarded to: Honda Motor Company - East Liberty, OH (ELP)

Claim: “Bronze Plant Quality Award, North/South America”

Disclaimer: Honda Motor Company - East Liberty, OH (ELP), which produces the

Honda Accord Crosstour, CR-V, and Element, received the bronze plant quality award in the proprietary J.D. Power and Associates 2011 Initial Quality StudySM for plants in North and South America that produce vehicles for the U.S. market. Study based on responses from 73,790 new-vehicle owners, measuring 121 vehicle manufacturing plants and measures opinions after 90 days of ownership. Proprietary study results are based on experiences and perceptions of owners surveyed in February-May 2011. Your experiences may vary. Visit jdpower.com.

Additional Clarifying Statements:

In Honda brand-level communications (not to be used in corporate advertising that includes Acura), the following statements may be cited in addition to (not as a substitute for) the above four claims in advertising body copy only and may not be cited in headlines or sub-headlines or used as the main subject of the communication:

· "Honda has received more 2011 J.D. Power and Associates Initial Quality Awards than any other brand"

· "Honda is the recipient of more 2011 J.D. Power and Associates Initial Quality Awards than any other brand"
· "No other brand has received as many 2011 J.D. Power and Associates Initial Quality Awards as Honda."
Frank Brown Honda
5802 Spur 327
Lubbock, TX 79424
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Fax: (806) 796-7760
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RICK SWINDELL: INTERNET MANAGER
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Rick Swindell
Internet Manager: (806) 686-4983
Toll Free: 1-800-796-5007
Fax: 806-796-7760
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